
Funded
Toronto restaurant
A Toronto restaurant, funded with TD. We built the plan, the numbers and every document, and saw it through to funding.
For franchisors

Until a franchisee is funded, the location waits. Their loan comes from a bank or credit union, through the government-backed Canada Small Business Financing Program (CSBFP). We don't lend. We build the application and take it to the right lender, so your operators and your team don't have to.
Start with one franchisee.If the file goes the way it should, send us the next one.
Banks and credit unions we work with
Why franchisee financing is your business too
You picked the operator and approved the site. The lender still has to approve the loan. We make sure what they see is complete.
Until your franchisee is funded, the build waits, the opening date moves, and the first royalty moves with it. Getting operators funded is part of getting locations open.
A prospect's first question is how they'll pay for it. Point them to us and the answer is a plan, not a shrug.
Your system is the same in every location. The operator is not. Credit, equity, net worth and lease term differ from one franchisee to the next, and lenders weigh them differently, so the lender match matters as much as the file.
A written plan, a formula-linked model, a capex schedule built from real quotes and your franchise agreement, the lender match, the submission and the disbursement. We do that job the same way for every franchisee you send, so your development team does not have to.
How a referral works
Send one. Judge us on the file.
Their name and a line about the location. We do not reach out to them until you give us the go-ahead.
On the first call we tell them if the deal can work and which lender fits. If it can't, we say so then, so nobody wastes time.
Your franchisee hires us and pays our fees. Our shared success compensation is only paid when they are funded. Where the lender allows it, both can come out of the loan.
We write the plan, build the budget from real quotes and the franchise agreement, pick the lender and submit. After approval we manage the payouts until the money is in their account.
Brands we've worked with
Funded
Every application we've submitted has been funded. Over $10 million so far, and about 100 hours saved for each client.

Funded
A Toronto restaurant, funded with TD. We built the plan, the numbers and every document, and saw it through to funding.

Funded
An asset purchase rather than a build, which means an appraisal, an inherited lease, and two years of the seller's statements and returns. Financed through a credit union.

Funded
Every document, the plan and the forecast, taken to Meridian and through three rounds of questions to approval.

Funded
A ground-up bar, financed on projections rather than history, because there was no trading history for the location to lean on.
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What each franchisee gets

Who you deal with
Hi, I'm Adam Gilbert. I've spent my career in the restaurant business, on the finance and marketing side. That includes senior marketing and finance roles at one of Canada's best known restaurant groups, through its sale to the country's largest full-service operator.
I run Sweet Sauce Hospitality Partners, and I am building my own restaurant concepts, so I am not advising from the sidelines. I know what a build really costs, and what the bank will ask before it asks.
A good business plan tells your story, then backs it up with numbers. It has to make the bank believe in your restaurant, and then prove it.
Let's get your operators funded.
Questions
Straight answers to what franchisors ask first, starting with who the client is and how an introduction works.
Refer a franchiseeNo. The loan comes from a bank or credit union, through the Canada Small Business Financing Program, a Government of Canada program. The government guarantees a large share of the loan for the lender. We are a brokerage: we build the application, take it to the right lender and see it through to funding.
Most restaurant owners we work with qualify for between $200,000 and $500,000. The program limit is $500,000 for leasehold improvements, equipment and intangibles such as franchise fees, including up to $150,000 of working capital. If they are buying the building too, the limit is higher.
Your franchisee. They engage us directly, the loan is theirs, and so are our fees: a project launch investment to start and shared success compensation that is only paid when they are funded. What they share with us about their finances is kept confidential, as it would be with any client.
No. When you tell us about a franchisee, we do not reach out until you give us the go-ahead. The introduction is yours to make.
We tell them on the first call rather than taking their time or yours. Some things stop a file through this program, like personal taxes that have not been filed, and some need fixing first, like a lease too short to carry the loan. We would rather find them early than in front of the lender. Where a file can go ahead, the credit decision still belongs to the lender. Nobody can promise approval, and we do not.
No. We work with the lender your franchisee already has, or the one your system works with, or match the file to a lender that lends to restaurants and fits that operator. Whichever it is, the file arrives complete. We work with the banks, not around them.
Often, yes. The program covers franchise fees, along with the build and the equipment. The figure comes from the franchise agreement, and lenders want the executed agreement and, usually, a letter from you confirming the franchisee's rights to the location.
Across Canada. The CSBFP is a federal program and we work remotely, so where you are does not matter. We are based in Toronto and work with owners in the Greater Toronto Area, Vancouver, Calgary, Edmonton, Winnipeg, Halifax, Montreal, Ottawa and Quebec City. Montreal, Ottawa and Quebec City are handled in French or English.